5 Reasons To Create Your Own Information Product Now

You can create and release any number of products:

• teleseminar
• report or ebook
• video training series
• software
• home study course
• simple audio program
• or any combination of the above.

But perhaps you need more convincing that creating a product is important. After all, maybe you’re convinced that simple promoting other people’s products (affiliate marketing, network marketing, etc.) is good enough.

Here are 5 reasons to create your own product now (in no particular order):

1. Be taken more seriously - I remember how different I was treated at live events than other beginners simply because I had created a product. Whether in person, or virtually, once you have your name on your own product you become part of the “action takers” and get a lot further in conversations in your industry.
2. Build more reliable income – Once you have an information product, it can be sold any time, day or night, whether you are by your computer, at work, or even on vacation. I remember when I was still in the classroom how exciting it was to get paid for one of my products while I was administering a quiz to my history students. Once you have a product, you truly can “make money while you sleep.” You’ll just work really hard while you’re awake to make it into a full time income :)
3. Gain confidence in your business – If you’re the kind of person that jumps from thing to shiny thing, getting a product will help focus your attention. This gives you confidence and direction because you’ll have completed something that helps other people. Once you get a taste of that, you won’t want to stop with just one product.
4. Attract affiliate partners to promote you – Perhaps the biggest benefit I’ve personally seen from having my own products is the realization that you can get other people to do a lot of promotional work for you. Once you have a product for sale, you can attach an affiliate program to it. And with the right incentives, your customers and affiliates from around the world can do the heavy lifting of sending you traffic.
5. It’s easier to sell affiliate products (even MLM opportunities) – If you’re an affiliate or network marketer right now, you probably see a big wall in front of you for making consistent sales. This is partly because you’re selling something that other people are selling too. You have to stand out from the crowd by being someone people can trust. And a great way to build that trust is to give people something of value in exchange for money – even if it’s just a few dollars. When people see that you deliver more than what you promise, they take your recommendations for other products more seriously. To this day, I earn at least 33% or so of my income from affiliate programs, including a few network marketing companies.

I challenge you to create a product within the next 4-6 weeks. Do it by creating a teleseminar, or putting together a quality ebook.